Katie has taught at my brokerage so I knew I could trust the content of this book. Once again, she delivers! It’s a quick, easy to follow yet thoughtful guide on how to tie business strategy to a social media plan. I recommend for anyone struggling on implementation in the real estate domain. It’s a must for new agents or for those who have a solid sphere of business but want to use the digital and social media platforms available today without losing their mind or their authenticity. Well worth the read! I look forward to what comes next from Katie Lance!