Videos & Blogs

Your Social Media Image Cheat Sheet

Image may not be everything, but it sure counts for a whole lot online. When you’re posting photos on social media, you want to be certain that you’re using the right dimensions for your particular platform, whether you’re Facebooking, Tweeting, Instagramming or otherwise. But here’s the thing: every platform has its own requirements when it comes to sizing images. More than that, though, each type of image posting comes with its own intrinsic best size. So what’s an online poster to do?

Enter an infographic from SumAll, as reprinted by Social Media Today. It offers the right dimensions for sizing pictures to be posted on today’s most popular social media sites. Let’s take a look, shall we?

For Facebook:

  • Profile picture: 180 x 180
  • Cover photo: 851 x 315
  • Shared image: 1,200 x 512
Facebook Image Size

The ideal size for a Facebook shared image is 1,200 x 512.

For Twitter:

  • Profile photo: 400 x 400
  • In-stream photo: 440 x 220
  • Header: 1,500 x 500
The ideal size for a Twitter header photo is 1,500 x 500.

The ideal size for a Twitter header photo is 1,500 x 500.

For LinkedIn:

  • Career cover photo: 970 x 240
  • Profile photo: 500 x 500
  • Banner image: LinkedIn suggests 1400 x 425, though the infographic suggests 646 x 220
The ideal size for a LinkedIn profile photo is 500 x 500.

The ideal size for a LinkedIn profile photo is 500 x 500.

For Pinterest:

  • Photo: 640 x 640
  • Enlarged pin image: 660 width
  • Feed image: 236 width
Pinterest ideal image size

The ideal size for a Pinterest feed image is 236 width.

For Instagram:

  • Photo: 1080 x 1080
Instagram image size

The ideal size for an Instagram photo is 640 x 640.

Now that you have the best image sizes at the ready, it’s time to edit. There are several inexpensive online resources that will get your photos looking socially snazzy in no time. A few favorites include:

For more resources, check out 2 Tools to Rock Your Visual Content and How to Perfect Your Post for Every Social Media Platform.  Please feel free to leave your questions or comments below, I would love to hear from you!

And…for an extra great free resource check out the Always Up-To-Date Social Media Image Sizes Cheat Sheet from our friends at Sprout Social.


© 2019 Katie Lance Consulting
All rights reserved worldwide.