Videos & Blogs

How to Go Live on Facebook | Facebook Live for Beginners

Have you gone live yet on Facebook Live? If you are in real estate, Facebook Live is a great opportunity to engage with your audience and build your business. In my latest video, I share why and how to maximize Facebook Live for real estate agents and brokers. 

Why is Facebook Live important? Facebook Live is one of the only types of content on Facebook that truly sparks a conversation. By utilizing Facebook Live once or twice a month on your Facebook business page, you can grow your page and get additional traction on Facebook without spending a lot of money on Facebook ads.

The good news is you can go live easily from your mobile device or your desktop computer. You can even use tools like Zoom or Be.Live to host a two-person broadcast and interview local leaders in your community.

This video will walk you through how to go live on Facebook. Here are a few best practices: be prepared, promote your Facebook Live ahead of time, and make sure to promote the replay afterwards. Looking for some great content ideas? Here are a few for real estate: virtual open houses, market updates and interviews with local leaders. 

Have you gone live yet on Facebook? I would love to hear from you! Leave me a comment on the video!

Looking for some additional Facebook training? Check out our #GetSocialSmart Academy which is chock-full of social media training for real estate agents including our brand-new Facebook Live Masterclass! Check it out today!

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