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How Real Estate Agents can Promote Their Listings on Social Media

Wondering the best ways to promote your listings on social media? In this video I share three simple tips for real estate agents and brokers! 

Tip 1: Think like a storyteller 

Ask your clients what they love most about their home. When they moved here – what did they love the most? What is the story of the kitchen remodel or the backyard? Consumers can find the facts of a listing anywhere online. For social media – share a story to create interest and build engagement! 

Tip 2: Capture content that supports the story 

As you are prepping the home – create and capture video and photos on your device that you can use later to create content like Reels, IGTV videos, YouTube videos, multi-photo posts for Instagram or Facebook and on and on. Once you have the story you want to tell – you can pull your content together to create posts. 

Tip 3: Schedule and distribute content 

Review your timeline and schedule out your posts over the course of a few days or weeks. Use tools like Facebook Creator Studio or Hootsuite or Later.com to schedule posts! 

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