Videos & Blogs

Facebook for Real Estate Agents (2021 Edition)

#GetSocialSmart Show Episode 220

Are you wondering how you can stand out with Facebook in 2021? In this video I share five important things for every real estate agent to consider when working on their Facebook plan. 

Tip 1:  You need a personal profile and a business page. Yes, even in 2021 you do need both. The personal profile is great to build connections and stay in touch with people including past clients. The business page is where you can promote your business and your listings.  

Tip 2: Use Facebook Stories. Share your behind-the-scenes of your business through Facebook Stories! 

Tip 3 and 4: Video and Facebook Live is the best content to post right now. Consistent original video content is key! Use rev.com for captioning. Let’s stand out in the ‘sea of sameness!’ 

Tip: 5 Engage with others! It’s important to take time to engage with other people on a daily and weekly basis. Don’t post and run! 

If you need to get a handle on all of your social media strategy, including Facebook, I would love for you to download our brand-new 2021 Content Grid. Click here to download now >>

Click here to view the full transcript of the video.

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