Videos & Blogs

How to Use Facebook Business Pages for Real Estate Agents

#GetSocialSmart Show Episode 162

Let’s get real about Facebook business pages. I know how hard it is to get traction on your Facebook business page. You post something and it’s like crickets. In this video I share how you can use Facebook business pages effectively if you are in real estate.

Tip one: Post original content. Video content or Facebook Live content is a great way to get traction! A great example is from one of our #GetSocialSmart Academy members. Check out what Leslie Jones from Utah has created – this video has blown up!

Tip two: Post consistently. Look at your Facebook Insights to help determine the best time of day to post and schedule content. Here is a helpful resource.

Tip three: Post to your FB Stories for Business. If you are using Instagram Stories for business you can share your stories from IG to FB. Also, you can go to the posts on your FB Page Newsfeed and share them to your stories for additional exposure.

Bonus tip: Repurpose your content! Think about all the ways you can repurpose and recycle your content over the course of time. Work smarter, not just harder!

Looking for more tips and training for your Facebook business page and your entire social media strategy? Check out our free resource library here!

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