Videos & Blogs

How to Use Hashtags on Instagram Stories for Real Estate

#GetSocialSmart Show Episode 153

Using hashtags on Instagram Stories is one way to grow how many people are viewing your Stories exponentially. Here are a few tips that can make a big difference!

Tip 1: Use the Instagram Hashtag Sticker. You can only use this for one hashtag so pick wisely! I like using this sticker for a specific event I may be at like #ICLV or #NARANNUAL.

Tip 2: Type Your Hashtags Out (up to 3). Instead of just using the hashtag sticker you can type up to 10 hashtags but Instagram only recognizes the 1st three. Also – don’t hide your hashtags, make them visible on your Stories!

Tip 3: Broader Hashtags are Better. Unlike the IG Feed – broad hashtags like #Seattle or #Denver (or your market area) are better than more specific ones – primarily because Stories only last 24 hours!

Bonus tip: Add your Location (the more specific the better!)

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