In today’s episode I’m sharing 3 of the biggest mistakes I see real estate pros making with Facebook Ads all of the time.
Only boosting
- Use Facebook’s ad manager to create custom audiences and maximize your targeting
Over branding your graphics
- Avoid having your logo everywhere
- Consider unique non-branded images you take or unique stock photos (Unsplash an Pixabay are great free resources)
Too much text
- No need to tell them everything!
- Keep people curious
- Leave out a details – price, location, etc
- Include a CTA (call or text, message you, email etc.)
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