It’s episode 18! I’m excited because today’s episode is a question I get asked all the time. “How do I keep up with all of these different social media platforms without duplicating my content?” If you’ve ever felt this way, maybe you’re active on Facebook and Instagram and Snapchat and Twitter and you feel like, oh my gosh, I’m spinning my wheels. How do I get creative and post things on multiple websites, multiple social media sites without just duplicating everything that I’m doing? Well let me give you a couple quick tips.
First of all I always say look at your life as content. As you’re out and about, look for moments of opportunities to tell your story. Ultimately the agents and brokers and business owners who really make the most out of social media are great storytellers.
What you want to do is think about what’s the content you’re creating and then how do you think about the different social media platforms and what is the best way to repurpose that content because it’s not about spraying it everywhere, right? It’s not the pray and spray, but it’s about how do you repurpose and repackage but still tell the story.
You want to think about the things that you do in your business and what’s the story behind the story. What’s the story when it’s actually happening and then what’s the wrap up? When you think about content in that regard, you will start to see how it’s much easier to use multiple platforms.
Would you like a copy of this video’s transcription in an easy to print PDF? Just click the image above.
Think about it in terms of a story: beginning, middle, and end. Think like a storyteller. Look at your life as content and I can guarantee that you will have a much easier way of using multiple platforms and not duplicating all of your content.
Let us know what you think. Leave us a comment below and if this video really resonated with you we would love if you would share it out on all of your social media platforms.
P.S. We just launched our brand-new Facebook Pages Mini Course in our #GetSocialSmart Academy! Click here to join the #GetSocialSmart Academy and get instant access to the course today >>