“Katie brings such joy and community to everyone with whom she interacts!”
— Lisa Escue
🚀 Backstage Pass to Business
A 6-Week Coaching Program to Build a Thriving, Scalable Business—Without Burnout
Are You Ready to Work Smarter, Not Harder?
GET THE SCOOPYou started your business for more freedom and success, not to feel overwhelmed and stuck in a cycle of working 24/7. But let’s be honest—building a sustainable, scalable business can feel impossible when you’re juggling clients, marketing, and all the behind-the-scenes work. What if you had a proven roadmap to build and grow your business—without burning out?
That’s exactly why I created Backstage Pass to Business—a 6-week coaching experience where you’ll learn how to set boundaries, amplify your reach, build a loyal community, and scale with confidence. I can't wait to share my nearly two decades of experience with you!
What You’ll Learn in This 6-Week Program:
🔹 Week 1: Boundaries, Balance, and Team Building – Set non-negotiable boundaries, delegate with confidence, and take control of your time.
🔹 Week 2: Standing Out & Amplifying Your Reach – Clarify your brand, focus your marketing, and turn visibility into paying clients (without ads!).
🔹 Week 3: Community Building & Recurring Revenue – Create raving fans who promote your business for you and develop income streams that generate stability.
🔹 Week 4: Webinar & Public Speaking Mastery – Confidently speak on stage or online and sell without feeling salesy while delivering massive value.
🔹 Week 5: Building Authority & Scaling Your Business – Become the go-to expert in your industry while scaling smarter, not harder.
🔹 Week 6: Future Planning & Alternate Income Streams – Design your next 6-12 months, explore additional revenue streams, and create a business that works for YOU.
Who This is For:
Entrepreneurs who want to stop trading time for money and build scalable income streams.
Realtors, speakers, coaches, and online business owners looking to stand out in their industry.
Business owners ready to implement proven strategies and create a long-term growth plan.
This program is NOT for those looking for a quick fix or overnight success—but if you’re ready to put in the work and finally create a business that gives you freedom, this is for you!
-
What’s Included:
-
✅ 6 LIVE Weekly Zoom Calls (with replays available) – Hands-on coaching, Q&A, and step-by-step strategies.
-
✅ Exclusive Action Plans – So you’re not just learning, you’re implementing. -
✅ Private Community Support – Connect with like-minded business owners for ongoing support and accountability. -
✅ Templates & Resources – Save time with ready-to-use tools that make scaling easier -
✅ 60-Day Access to Materials – Revisit the training as your business grows.
What's Included In The Backstage Pass Coaching?
Week 1: Boundaries, Balance, and Team Building
📌 Live to Work, Not Work to Live
Working 24/7 is not sustainable for anyone. No one starts a business to feel overwhelmed or miss out on life’s important moments. In this session, I’ll share my personal journey of setting and keeping boundaries on a daily, weekly, and yearly basis and how that has actually generated more revenue and freedom in my business. We’ll also dive into smart hiring and delegation strategies to help take the load off of you. Scaling starts with protecting your time! Learn how to decide who to hire, when to hire, and how to delegate effectively so you can run your business without it running you.
Week 2: Standing Out and Amplifying Your Reach
📌 Stand Out in a Sea of Sameness
So you want to build your business, start a new brand, or pivot? How do you stand out when everyone seems to be doing the same thing? There are endless ways to grab attention—social media, email marketing, speaking, podcasts—but which ones are right for YOU? In this session, I’ll share how I’ve built visibility without ads and how you can too. But attention alone isn’t enough—you need a strategy to turn that visibility into engaged followers and paying clients. We’ll cover organic lead generation, positioning, and conversion strategies that don’t feel like sales but generate real results.
Week 3: Community Building and Recurring Revenue
📌 Building a Community of Raving Fans
The best marketing strategy? A community that promotes you! There’s no better feeling than when someone says, “You have to meet so-and-so—they are the best at what they do!” Creating and cultivating a community of raving fans is an underrated skill that leads to long-term success. I’ll walk you through how I’ve built my audience organically over the years and how to create a sustainable, loyal following. We’ll also dive into how to monetize your community through memberships, digital products, and other recurring revenue models that create financial stability.
Week 4: Webinar and Public Speaking Mastery
📌 Win Over Your Audience, Online and On Stage
We’ve all been to amazing webinars and boring, salesy ones. What makes the difference? Speaking—whether online or on stage—is an incredible tool for business growth, credibility, and client attraction. In this session, I’ll show you how to run engaging webinars, deliver powerful presentations, and sell without feeling pushy. Whether you want to sell from the stage, grow your audience, or land paid speaking gigs, this session will equip you with the structure, storytelling, and strategy you need.
Week 5: Building Authority and Scaling Your Business
📌 Scaling Without Burnout
If you want to scale beyond where you are today, you need a plan that supports growth without exhaustion. In this session, I’ll share how I’ve built authority and pivoted my business while maintaining boundaries. We’ll cover how to become the go-to expert in your field and the business models that allow you to scale without adding more to your plate. You’ll learn how to transition from 1:1 work to scalable offers (courses, memberships, speaking, and more).
Week 6: Future Planning and Alternate Income Streams
📌 What's Next? Creating Your Long-Term Business Roadmap
We’ve covered a lot in these six weeks—now, it’s time to map out your long-term growth plan. How do you future-proof your business for the next 5-10 years? How do you diversify your income (without getting overwhelmed)? This session is all about designing a business model that aligns with your lifestyle and goals. We’ll also cover alternate revenue streams like self-publishing, courses, memberships, real estate, and more. You’ll leave with a structured roadmap to grow your business sustainably.
Spots Are Limited! Don’t Miss Your Chance to Join.
We start MARCH 6TH and spots are limited to 20 participants to keep this experience personal and impactful.
- 📌 Coaching call dates: 3/6, 3/13, 3/20, 4/3, 4/17, 4/24 (all calls are at 10am PT/ 1pm ET and are 60 minutes)
- 💡 Investment: $1,500 (sign up by 3/1/25 to save $300!)
This is your opportunity to take control of your business and build something that truly works for you. Are you in?
🔥 Join Backstage Pass to Business Today! 🔥
YES, I WANT IN!Meet Your Coach:
Katie Lance
Katie Lance is a highly sought-after speaker, author, and business strategist specializing in helping entrepreneurs, Realtors, and business owners build thriving businesses through smart social media, personal branding, and content marketing.
As the CEO and Co-Founder of Katie Lance Consulting and the creator of the #GetSocialSmart Academy, Katie has spent more than a decade coaching business owners on how to leverage online marketing to grow their brands authentically and sustainably. She has been featured in The Wall Street Journal, Social Media Examiner, The Huffington Post, and Real Trends, and was named one of the top 100 most influential people in real estate by Inman News. With her signature blend of practical strategies and real-world experience, Katie is passionate about helping business owners create a business that works for them—not the other way around!
“I could write a novel about the value that Katie brings to the real estate business community!”
— Pam Stair
“Katie ALWAYS brings new ways and ideas to further my knowledge. I love her energy. Her willingness to help no matter what!”
- Joe Mendez
GET STARTED TODAY!
Backstage Pass to Business 🚀
SIGN UP BY 3/1/25 TO SAVE $300
What's included:
- 6 Live Weekly Zoom Calls – Hands-on coaching & Q&A
- Exclusive Action Plans & Worksheets – Implement strategies immediately
- Private Community Support – Stay accountable with like-minded business owners
- Templates & Resources – Save time with ready-to-use tools