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7 Things You Can Not Ignore When Marketing to a Real Estate Pro Comments Off on 7 Things You Can Not Ignore When Marketing to a Real Estate Pro

7 Things You Can Not Ignore When Marketing to a Real Estate Pro

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If you’re trying to market or sell a service or product to a real estate agent or broker, it’s crucial to understand the factors that set your target audience apart from others. After working in the industry for nearly ten years now, I’ve learned a great deal about what makes the real estate (and mortgage) […]

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How to Launch a Successful Social Media Strategy Comments Off on How to Launch a Successful Social Media Strategy

How to Launch a Successful Social Media Strategy

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It’s time – you’ve decided to formulate and launch your own social media campaign. Now comes the question of exactly how to do that. You need to do your due diligence in order to figure out your resources and goals before you can roll out a successful social media strategy.  Remember that a complete social […]

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How Can I Open My Facebook Page to Ratings and Reviews? Comments Off on How Can I Open My Facebook Page to Ratings and Reviews?

How Can I Open My Facebook Page to Ratings and Reviews?

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People trust other peoples’ assessments of businesses. That’s why it can be a very powerful tool to have ratings and reviews on your Facebook page. It’s easy to do this – in fact, just by taking a few steps, you’re well on your way to more widely promoting your brand. Here’s how it’s done: First […]

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5 Quick and Easy Blog Ideas Comments Off on 5 Quick and Easy Blog Ideas

5 Quick and Easy Blog Ideas

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Looking to beef up your blog content but need some fresh ideas to add to your content calendar? Here are five of my favorite types of posts that can help jump-start your creative juices: 1. Q/A . Who can you reach out to, to do a quick interview or ask 5-10 questions? How about someone […]

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Facebook Marketing for Real Estate Comments Off on Facebook Marketing for Real Estate

Facebook Marketing for Real Estate

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If you missed my recent webinar where I shared tons of tips and strategies for maximizing Facebook Personal Profile, Business Pages and ads for real estate pros, here is the complete one-hour recording and slides! Facebook Marketing for Real Estate Webinar from Katie Lance on Vimeo. Facebook Marketing for Real Estate from Katie Lance Consulting

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What is ROI of Social Media in Real Estate? Comments Off on What is ROI of Social Media in Real Estate?

What is ROI of Social Media in Real Estate?

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I was thrilled to be featured on Kelly Mitchell‘s premier real estate podcast – Agent Caffeine! This conversation was all about the ROI of social media in real estate and really diving into what works – and doesn’t work in real estate when it comes to social media. Watch the entire interview below! If you […]

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